What is Adflux Digital?
Adflux CMS is a cloud-based retail media operating system built for managing, scheduling, and monetising advertising across in-store digital screen and audio networks. It centralises content management across multiple locations, enabling retailers, shopping centres, and out-of-home media operators to deploy campaigns, push real-time updates, and maintain consistent playback from a single dashboard. The platform integrates programmatic SSP connections, AI-powered attention analytics, remote device monitoring, and proof-of-play reporting to deliver automation, transparency, and actionable performance insights at scale.
Who it's for
- Retail media operators who need to manage and monetise in-store digital screen networks across multiple locations with centralised control.
- Shopping centre owners looking to schedule advertising campaigns across tenant screens and audio systems while tracking performance with proof-of-play reporting.
- Out-of-home media owners seeking programmatic monetisation through 35+ DSP connections and real-time RTB auction capabilities.
Key features
Remote Content Management
Manage your entire screen network from anywhere using any web browser. Upload and update digital content without requiring on-site visits, reducing operational overhead and enabling rapid campaign changes.
Slot-Based Campaign Engine
Schedule campaigns into defined ad slots with advanced logic for reserved placements by advertiser, category, or priority. Auto letterboxing ensures perfect display across all screen formats, eliminating manual resizing.
Multi-User Support with Approval Workflows
Assign accounts with varying permission levels to team members. Manage approvals, creative workflows, and access controls from a single admin interface, ensuring governance across sales, operations, and finance teams.
Remote Screen Monitoring
Monitor the health and playback status of every screen in your network remotely. Receive alerts for offline devices and view the last displayed content on each screen, enabling proactive maintenance and minimising downtime.
What stands out
Adflux delivers the entire retail media stack — fully integrated — under one governed operating model.
This unified approach means screens, audio, programmatic monetisation, and privacy-first analytics all operate from a single platform rather than requiring separate tools. The combination of 35+ DSP connections, real-time RTB auction engine, and 100% proof-of-play reporting gives operators both the reach to maximise fill rates and the transparency to prove value to advertisers. The ISO 27001 enterprise security certification further reinforces trust for large-scale deployments.
Worth checking out if…
You operate a multi-location digital screen or audio network and want to move from manual content management to automated, programmatic monetisation. The platform is particularly relevant if you need proof-of-play reporting to satisfy advertiser demands, require remote monitoring across hundreds or thousands of screens, or want to unify sales, operations, and finance workflows under a single dashboard.
