Overview
RacoonDR and Swipe are two distinct tools that cater to different aspects of digital marketing. RacoonDR focuses on SEO metrics, specifically Domain Rating (DR), offering free checks, tracking, and a unique backlink opportunity. Swipe, on the other hand, is a sales prospecting tool that helps you build targeted lists by swiping through companies. This comparison will help you understand their features, pricing, and use cases to decide which fits your needs.
Feature Comparison
| Feature | RacoonDR | Swipe |
|---|---|---|
| Core Function | Domain Rating (DR) checker and SEO tool | Prospect list builder for sales outreach |
| Primary Use Case | Check and track domain authority, earn backlinks | Build targeted prospect lists by swiping |
| User Interface | Web-based with public pages and dashboard | Card-based swiping interface (like Tinder for B2B) |
| Signup Requirement | No signup for basic checks; free account for tracking | No signup required |
| Data Output | DR score, history charts, global rank, domain age | Ranked list of companies, export to CSV |
| Backlink Feature | Dofollow backlink with badge verification | None |
| Tracking | Unlimited free daily tracking for any domain | No tracking; one-time list building |
| Pricing Model | Freemium; Pro at $5.99/mo for badge-free links | Free (no credits, no hidden costs) |
Pricing
RacoonDR offers a free tier that includes unlimited tracking and the ability to earn dofollow links by displaying a badge. For users who want to skip the badge, the Pro plan costs $5.99 per month and includes 15 badge-free links, with the option to purchase additional links as needed.
Swipe is completely free. There are no signup fees, no credits to purchase, and no hidden costs. You can build and export your prospect list without any financial commitment.
Pros and Cons
RacoonDR
Pros:
- Free DR checks with no signup
- Unlimited daily tracking for any domain
- Dofollow backlink opportunity with badge
- Lightweight SVG badge (<3 KB) for easy integration
- Public pages for every checked domain
Cons:
- Pro plan required for badge-free links
- Limited to SEO metrics, not a sales tool
- Dofollow link requires badge verification
Swipe
Pros:
- No signup required
- Intuitive swiping interface
- Free with no credits or hidden costs
- Quick export to CSV for use in any email tool
- Targeted to specific buyer personas
Cons:
- Limited to prospect list building
- No tracking or analytics features
- No integration with CRM or email platforms
Verdict
RacoonDR is ideal for SEO professionals and website owners who want to monitor domain authority and earn backlinks. Swipe is perfect for sales teams and marketers who need to quickly build a targeted prospect list without any cost. They serve different purposes, so the choice depends on your immediate goal: SEO improvement or sales prospecting. Both tools are free to start, making them low-risk to try.

